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Our Mission & Vision

Hi!  I’m Julene.  My husband, George and our good friend Debi discovered some eye-opening facts that put us on a path we didn’t expect.  It resulted in my husband writing the books that we’ve made available, and next we decided to set a BIG Goal by starting a company with a mission that’s easy to believe in and live. 

At Mission Junes, we’re on a sudsy mission to save the planet, one bar at a time. Armed with our trio of eco-heroes – shampoo bars, conditioner bars, and laundry sheets – we’re declaring war on the plastic bottle empire. Our battle cry? If just 3% of U.S. households join our cause, we’ll banish 141 million plastic bottles from polluting our planet annually. That’s our goal, and we’re bubbling with excitement to exceed it!

Ready to lather up for the planet? With Mission Junes, you’re not just cleaning your hair and clothes – you’re scrubbing the Earth clean of plastic waste. So grab a bar, unfurl a sheet, and let’s turn the tide on pollution. Together, we’ll make plastic bottles as extinct as dinosaurs, all while looking fabulously eco-chic. Join the revolution – because saving the world has never felt (or smelled) this good!

Join Us On This Mission Right Now!

Meet The Mission Junes Eco-Executive Squad

Agent Squeaky Clean (Julene)

Our very Bubbly co-founder with a Ph.D. in Sudology. Shown here with her daughter, Next-Gen Agent Bubble Wash.  Julene is a visionary strategist and expert in eco-friendly formulations, she co-founded Mission Junes with a passion for environmental protection and sustainable living.

Agent in the Background (George)

Our strategic mastermind and chief intelligence officer. With his knack for data analysis, research, and covert operations planning, he co-founded Mission Junes, turning his research on plastic waste into actionable environmental strategies. Shown here with son, Next-Gen Agent Epic Wave

Agent Silky Strand (Debi)

Our conditioner connoisseur and formulation virtuoso. With her expertise in product development and natural ingredient sourcing, she joined forces with Julene and George as co-founder #3 to revolutionize the personal care industry.  Shown here with her daughters, Next-Gen Agent Radiant and Agent Luminous.

How it all Started...

The seeds of Mission Junes were planted long before its official launch, in the rich soil of friendship, creativity, and a shared passion for health and the environment. The story begins when Julene and George’s children started attending “Let’s Create,” an innovative business run by Debi, a visionary with a knack for bringing out the best in young minds.

As their children flourished under Debi’s guidance, a friendship blossomed between the three adults. Their connection deepened through numerous gatherings where conversations often veered towards health and environmental concerns. These weren’t just idle chats; they were the breeding ground for ideas that would later shape Mission Junes.

One particularly memorable event showcased the unique dynamic of their friendship. Debi, a yoga enthusiast, led a class on Julene and George’s front lawn. As participants stretched and breathed, they were joined by some unexpected yogis – the goats belonging to Julene and George’s son, Patrick. This whimsical scene of humans and goats sharing the same space became a cherished memory and a symbol of the group’s ability to blend fun with mindfulness.

The pivotal moment for Mission Junes came during a cozy winter evening. As they sat around the dinner table, the conversation turned to the reduction of Vitamin D during the darker months. This led to an innovative idea: designing a Vitamin D shower light to help people combat deficiencies during winter. The group was excited about this potential product, seeing it as a way to improve people’s health and well-being.

However, as often happens with great ideas, this initial concept led them down an unexpected path. While discussing materials for the shower light, the topic of plastic waste surfaced. Debi mentioned the Great Pacific Garbage Patch, a sobering reminder of the environmental crisis facing our oceans.

This revelation sparked something in George, aptly nicknamed “Agent in the Background.” Always the thorough researcher, he dove deep into the topic of plastic waste. His findings were both alarming and inspiring, eventually leading to the three books now offered on the MissionJunes.com website. These books serve as a testament to the brand’s commitment to education and awareness.

As George shared his research, a fire was lit within Julene. Known for her ability to envision and execute missions with laser focus, she saw an urgent need that aligned perfectly with their values. The staggering amount of plastic waste, particularly from personal care products, demanded immediate action.

In that moment, Mission Junes was born. The team realized they had stumbled upon a cause greater than themselves, one that required their combined skills and passions. Julene’s leadership and vision, George’s research and strategic thinking, and Debi’s creativity and formulation expertise all came together in perfect synergy.

They decided to pivot from the Vitamin D shower light (though who knows, it might make an appearance in the future – stay tuned!) to focus on creating eco-friendly, plastic-free personal care products. Their goal was ambitious: to eliminate millions of plastic bottles from entering our oceans and landfills.

As they developed their first products, the playful spirit that had always been a part of their friendship found its way into the brand. They created a narrative of eco-agents on a mission to save the planet from the nefarious Dr. Plastique and his army of Plastic Bottles. This storytelling approach made their serious mission accessible and engaging for people of all ages.

Today, Mission Junes stands as a testament to the power of friendship, shared values, and the willingness to answer the call when a mission presents itself. From a yoga class with goats to a winter conversation about Vitamin D, to a full-fledged eco-warrior brand, Mission Junes embodies the belief that the most unexpected journeys often lead to the most meaningful destinations.

As for that Vitamin D shower light? Well, in the world of Mission Junes, anything is possible. So keep following along – this is one mission that’s bound to have a few surprising twists and turns along the way!